Cosmetics Market Report, Sales and Growth Rate 2018

Cosmetics in 360 Research Reports

The report titled Global Cosmetics Market covers definition, applications, classification, value chain structure and market performance by key leading countries/regions. In a detailed research methodology ndash; wise, the Cosmetics analysis with various aspects corresponding to the Globally Cosmetics Market.

In further, the Cosmetics Market includes drivers, restraints, threats, opportunities, trends, geographical/regional Cosmetics markets, and competitive landscape.

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The China cosmetic products market was valued at USD 47.33 billion in 2017, and it is projected to reach a value of USD 84.39 billion by the end of 2023, at a CAGR of 10.12% during the forecast period (2018 – 2023). The scope of the report is limited to products offered by major players including providers of products and the distribution channels used for their sale. While the regions considered in the scope of the report include China.

Growing health issues and dry weather conditions in China have resulted in increasing concerns over hair loss, and other skin-related problems. These concerns have, in turn, led to the growth of cosmetic products market in the country over the past few years, with consumers willing to spend more to get the best products to meet their requirements. There is a huge demand for cosmetics including hair shampoos, lipsticks, eyeliners, highlighters, colorants, and others, in the country.

Innovation in Packing and Design Have Contributed to the Growth of Cosmetic Products in the Region

Consumer demand for enhanced functionality and eco-friendliness in cosmetic design is resulting in exciting innovations in the packaging and design of cosmetics products. Packaging manufacturers are offering a wide variety of innovative choices and creative technologies to serve the market. Various big companies are showing innovative changes in packaging and design. For instance, Procter Gamble recently announced a major shift to the plant-derived packaging for some of its leading global cosmetic brands and is using sugarcane-derived plastic from Brazils Braskem. In addition, LOréal recently helped reduce the environmental impact of its packaging by introducing two new assessment tools, namely, Sustainable Packaging Scorecard (SPS) and Packaging Impact Quick Evaluation Tool (PIQET), to its package design process.

Hair Care Products are Expected to Have High Growth Rate Owing to Changing Consumer Trends

In China, more women are joining the workforce, thus driving the instinct of looking good at the workplace. Interestingly, the cosmetics industry has also witnessed a surge in demand among men, owing to factors such as awareness, the importance of grooming, and the presence of greater number of women at the workplace. Within the cosmetics category, hair is considered as the foremost element that establishes individual style and spells a fashion statement. Thus, the industry has witnessed demand for styling products and hair colors greatly; consequently, the demand for anti-damage and repair products has grown. Products with natural ingredients, especially fruit- and plant-based products are in high demand. For example, LOréal launched Garnier Olia Coloration Permanente with 60% natural flower oils in a non-drip cream.

Direct Selling Has Been the Hotspot for Growth Among the Distribution Channels

Direct selling is expected to witness steady growth during the forecast period, with more recognition across China. Direct selling is a traditional channel and the major countries adding value to the market are the United States, China, Japan, Korea, and Brazil. Direct selling in Asia-Pacific engages around 45 million people, compared to North America which engages 16 million people. China has proved its dominance in direct selling with growing middle-class eagerness to experience a wide range of cosmetic products. The channel is expected to continue its profitable run during the forecast period. Mary Kay Cosmetics and other companies are leading the direct selling channel in China. The main factor driving the direct selling channel in China is its tremendous professional opportunities for gaining superior customer experience. Also, with growing middle age population, who remain to be the primary consumers for these products, is driving the demand for the industry.


Top Players of Cosmetics Market are listed below:

  • Procter Gamble Corporation
  • Beiersdorf Ag
  • Avon Products Inc
  • The Estée Lauder Companies Inc
  • Unilever
  • Shiseido Co Ltd
  • Kao Corporation
  • Mary Kay Inc
  • Yves Rocher International
  • Oriflame Holding Ag
  • Alticor Inc
  • Hera
  • Sulwhasoo
  • Shiseido

Reasons to Purchase this Report

  • The report examines the usage of Cosmetic products in market scenario in China and the possible growth opportunities in the China region
  • Analyzing various perspectives of the market with the help of Porters five forces analysis
  • The product type and distribution channel that are expected to dominate the market have been predicted and analyzed in detail
  • Regions which are expected to witness the fastest growth during the forecast period have been predicted and analyzed in detail
  • Identify the latest developments, market shares and strategies employed by the major market players
  • 3 months analyst support along with the Market Estimate sheet (in excel)

    Geographically, this Global report majorly split into several regions, covering

    • North ndash; South America
    • Europe
    • China
    • Asia ndash; Pacific
    • Others

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    The Cosmetics Report provides the landscape and growth with the product lifecycle over the coming years, market space, market opportunities, market risk, the market overview of the Cosmetics. It explains the gap between supply and consumption, tables and figures, SWOT analysis of the leading enterprises in the Cosmetics Report. Further, the Cosmetics Report is examined for price, cost and gross. Additionally, it provides a valuable source of suggestions and direction for enterprises and individuals who are taking part in this market.